Happy Friday:

• 👚 The best fabrics for cat owners to wear

• 🏡 Phoebe finds her perfect home

• 😸 How to get full-body hydration

• 🐈 The Japanese missing cat method

• 😺 Marketing tools for business owners

Why Is My Cat?

Why is my cat chirping at birds through the window?

(scroll to the bottom to find the answer!)

If cat hair seems to cling to clothes and furniture no matter what, fabric choice is likely the culprit. Some materials practically invite fur to settle in, while others make it easier for hair to slide right off.

Smooth, tightly woven fabrics tend to be the most cat-friendly. Denim, leather, microfiber, and canvas don’t give fur much to grab onto, which is why jeans often look cleaner than sweaters, and leather furniture sheds hair with a quick wipe.

Textured or staticky materials are another story. Wool, velvet, corduroy, and tweed trap fur deep in their fibers, making removal a constant battle. Synthetic fabrics like polyester can also make things worse by creating static that pulls hair in and holds it there.

These choices add up quickly around the house. Swapping velvet pillows for microfiber or choosing denim over wool can noticeably cut down on fur buildup.

Cats will always shed, and that part isn’t changing. But choosing the right fabrics can mean less time lint-rolling and fewer mystery hairs appearing where they don’t belong.

Phoebe the cat didn’t just find a home. She found her person. Adopted as a well-socialized kitten, she quickly settled in and made it clear that her dad was her favorite place to land.

Phoebe loves to curl up under his arm, nap on his chest, and tuck herself into his beard, treating it like a built-in pillow. The two even sleep together every night, while Mom jokingly accepts her role as treat provider and litter scooper.

That doesn’t mean Phoebe ignores her entirely. When Dad is away, Phoebe happily shifts her attention, especially during work-from-home hours when a reminder meow is clearly needed.

Many cats form a strong preference for one person, often based on comfort, routine, and how they’re handled. Early socialization, daily interaction, and even small details, like a calm presence or a familiar scent, can all play a role.

In Phoebe’s case, her choice seems simple. She found someone who feels safe, cozy, and just right, and she made herself at home.

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When a cat goes missing, panic often takes over. The so-called “Japanese Missing Cat Method” offers a calmer alternative, encouraging people to walk their neighborhood, speak gently, and even ask local strays for help.

The idea went viral after stories circulated online of cats returning soon after their humans tried it. While the method sounds whimsical, experts say the real value lies in what it asks people to do differently.

Calm searching spreads a familiar scent, which cats rely on to navigate. A relaxed voice is also more effective than shouting, since cats have sensitive hearing and may avoid stressed or frantic behavior.

The approach may also reduce human anxiety, which can subtly change body scent and make cats less likely to approach. Moving slowly and predictably creates a safer-feeling environment for a cautious cat nearby.

There’s no evidence of cats passing messages to one another. Still, the method encourages patience, calm, and consistency, all things that genuinely increase the odds of a cat finding its way home.

You can’t be everywhere at once — but your marketing can.

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Daily Purr readers, if you’re ready to save time and put pesky administrative tasks on autopilot, give Constant Contact’s marketing automation tools a try. Get started today — for free.

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Thank you to Constant Contact for sponsoring Daily Purr.

From feel-good signs to real-life rescues, here’s what’s trending this week:

• 😺 Cute, silly signs that show your cat is truly happy

• 💧 The trick to staying hydrated

• 🚴 Cyclist spots a shivering kitten on the roadside and steps in to help

Daily Purr is brought to you with love from our cats. We hope they can brighten your day, just like they do ours. ❤️

Love,

Olive, Milo, and Yasmine.

🐱 Bite-Sized Treats

🧐 Why Is My Cat: That rapid “chatter” is a mix of excitement and frustration. They’re watching prey they can’t reach and possibly mimicking a killing bite.

😸 COTD: Give your kitty the spotlight by submitting them for Cat of the Day. Reply to this email with your best photos of your cat, their name, and a short description for the chance to be featured in an upcoming newsletter!

💌 Reply for a surprise: If you are reading this reply with your cat’s favorite thing to do for a surprise in your inbox!