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🐈 Is your cat rolling around for attention?

Monday 10/27: Sponsored by Money.com - Cat sneaks in the shower, having a pet increases happiness study shows, and is your cat rolling around on the floor

“I have cats. I’m obsessed with them. I love my cats so much that when a role came up in a movie called Cats, I just thought, like, I gotta do this.” - Taylor Swift

Happy Monday:

  • 🛀 Pablo the cat has a shower-time routine

  • 🐈 Is your cat rolling around for attention?

  • 😸 You’re probably overpaying for car insurance

  • 🥰 Cat parents score higher in life satisfaction study shows

  • 😺 How to get vet visits for cheaper

True or False?

Cats can smell with their mouths.

(scroll to the bottom to find the answer!)

Pablo the Cat Has a Shower-Time Routine

Think your cat isn’t affectionate? Pablo, a fluffy Siberian cat, would like a word. In a now-viral video, Pablo is seen casually stretched across a shower curtain rod as his human mom showers like it’s totally normal behavior. It’s not a one-time thing. He does this often.

Cats can absolutely be velcro pets, especially when deeply bonded. Many cats crave closeness and learn that being near their humans (getting pets, treats, or attention) feels good. For Pablo, apparently, that includes hanging out midair while mom washes her hair.

And yes, this cat climbs up there by himself. His commitment is both hilarious and oddly heartwarming. One TikTok commenter joked, “He’s your lifeguard—just making sure you don’t drown.”

If you’ve got a clingy cat, you’re not alone. Shower lifeguards aside, cats show affection in quirky, sometimes acrobatic ways. You just have to notice it, and maybe duck when they aim for the towel rack.

Is Your Cat Rolling Around for Attention?

It’s a familiar scene: your cat drops to the floor, flips on their back, and starts wiggling like they’re mid-stretch or mid-meltdown. But this behavior isn’t random. It’s one of the ways cats communicate with the world (and with you).

Sometimes, a roll means your cat is feeling playful or just wants your attention. Other times, it’s about scent-marking. Cats have scent glands on their cheeks, paws, and flanks. Rolling helps them leave their scent on familiar territory, which can make them feel more secure.

Rolling on cool tile or dirt can also help them cool off, especially if they’ve been lounging in a sunny spot. And of course, if catnip is involved, all bets are off. Rolling is part of the full-body bliss response that comes with it.

While most rolling is harmless, it’s worth watching for signs of discomfort. If your cat is rolling with urgency, yowling, or seems distressed, it could point to itchiness, a urinary issue, or another health concern. But for most cats, the occasional flop is just a funny, feel-good move and a sign they trust you enough to let their guard down.

Are You Overpaying for Car Insurance?

Car insurance rates are on the rise nationwide, with the average premium up 12% from 2024 to 2025. For many, this sudden increase is hitting their budgets hard. While the reasons vary – from repair costs to more frequent thefts and violations – the good news is there are practical steps you can take to help offset these rising costs.

  • Shop around regularly – Rates can vary widely between insurers, so comparing quotes regularly could save you hundreds.

  • Bundle and save – Combining your auto insurance with home or renters coverage often comes with meaningful discounts.

  • Focus on safe driving – Avoiding accidents and violations not only keeps you safer, but also helps you qualify for safe-driver discounts over time.

Bottom line? Even with premiums climbing in certain states, being proactive about your coverage can help lessen the blow. Compare auto insurance rates and see if you could save with Money’s top picks.

Thank you to Money.com for sponsoring Daily Purr.

Cat Parents Score Higher in Life Satisfaction

It’s not just in your head. Your cat really does make life better. A new study found that owning a pet can boost happiness as much as getting married, or receiving an $89,000 raise.

Researchers looked at over 2,500 households, tracking how different life factors impacted overall well-being. Pet parents consistently ranked higher in life satisfaction. And cat lovers? They tended to be more open and conscientious, key traits linked with long-term happiness and stability.

The study used an economic tool to estimate how much happiness is “worth.” Cats and dogs both scored big, but the results show that simply having a pet companion can rival the joy of regular family visits or a walk in a green park.

It’s no surprise. From lowering stress to boosting oxytocin levels, cat companionship is linked with tangible health perks.

Prepare your pet for the unexpected

Accidents and illnesses happen when you least expect them. Pet insurance makes sure you’re prepared, with coverage for emergencies, chronic conditions, and wellness visits. Enroll today and give your pet the care they deserve.

Thank you to Money.com for sponsoring Daily Purr.

Cat’s Corner

From bold name picks to bold adoption moves, here’s what’s trending:

🐱 Bite-Sized Treats

🧐 True or False: True! They use the Jacobson’s organ (aka the vomeronasal organ) located in the roof of the mouth to analyze scents.

😸 COTD: Give your kitty the spotlight by submitting them for Cat of the Day. Reply to this email with your best photos of your cat, their name, and a short description for the chance to be featured in an upcoming newsletter!

💌 Reply for a surprise: If you are reading this reply with a goofy picture of your cat for a surprise in your inbox!